About Us

About Us

We are Eco Escape Travel – the home of all things ecotourism, sustainable travel and enticing adventure content. Our goal is to grow a community of smart travellers who can use this platform to share, explore, and contribute eco-travel and adventure content. Eco Escape Travel is the first of its kind and all eco-content contains one or more of our four pillars to make it unique and true to the story.  

We are inspired by nature, and we grow through community – that community is you, and the many people who aim to make a difference while globetrotting or exploring their own backyard.

By filtering content through our pillars, we hope to promote the many experiences, businesses, and organizations around the world doing great things in travel and adventure.

Mission: To provide reliable ecotourism and adventure content filtered through four unique pillars that will grow a community of smart travellers and inspire ethical travel.

We researched our pillars, vetted them through industry leading professionals, and came up with these:

ENVIRONMENTAL STEWARDSHIP is protecting the environment for those after you by implementing conservation and sustainable practices. It is committing to the protection and responsible use of the surroundings for future enjoyment.
ECOLOGICAL CONNECTION is immersion and engagement with land, water, flora or fauna in the environment. This is disconnecting to reconnect all while being responsible and conscious of the impact that is being made.
COMMUNITY EMPOWERMENT is having a direct socioeconomic impact on the community by diversifying, donating, or employing locals. Community Empowerment grows community leaders, is change leading, bold, and entrepreneurial.
CROSS-CULTURAL ENGAGEMENT is having a direct interaction with the culture you are visiting. You are learning from them, whether it be textile skills, about their history, or staying with a local family in a homestay. Cross-cultural engagement with another culture will have a lasting impact long after a trip.

What is ecotourism and how do our pillars fit within it?

The International Ecotourism Society (TIES) defines Ecotourism as “responsible travel to natural areas that conserves the environment and improves the well-being of local people.”

With this definition, it is easy to conclude that this type of travel is responsible, ethical, educational and impactful.


“Every time you spend money, you’re casting a vote for the kind of world you want.”
― Anna Lappé

Ecotourism can include interpretive hikes, staying with a local homestay, scuba diving with a responsible and informative company, an educational tour, or simply a self-guided trek that engages you with the environment and reminds you why we have so much left in this world worth fighting for.

Founder & Content Cultivator

After travelling to multiple countries and collecting many beer labels, Jonny Bierman’s interest in ecotourism was sparked by a professor that was spearheading a community empowerment project in Costa Rica. Through partnerships such as EarthWatch Institute, Rainforest Alliance and Vancouver Island University, he worked with the Heart of Gold Project which continues today, diversifying farming communities through the introduction of sustainable agro-tourism.

Fast-forward a few years, after completing his Tourism Management studies and a semester abroad in Mexico, Jonny has invested in a career in travel media and content marketing. After years of formulating and evolving a plan, he coupled his passions for media and content with ecotourism and Eco Escape Travel began. Jonny hopes to grow Eco Escape Travel into a thriving hub for ecotourism and adventure travel content while inspiring you – the community – to contribute and help lead the way in sustainable travel.