About Us

Established in 2017, Eco Escape Travel stands out as a values-based destination marketing firm, offering a wide array of digital marketing solutions to tourism-related businesses both within Canada and internationally. Our approach is anchored in four core pillars, ensuring that our efforts and those of our clients align seamlessly for a truly cohesive partnership.

We pride ourselves on being far more than your typical digital marketing agency. Think of us as your custom-tailored “un-agency,” committed to developing affordable unique, effective marketing strategies and campaigns that not only achieve measurable results but also captivate and inspire audiences.

Our comprehensive digital marketing services span from compelling content creation and strategic social media initiatives to targeted email marketing campaigns, website development and maintenance, SEO, and extensive digital advertising strategies. This includes everything from paid social media promotions and Google Ads to native advertising efforts. Despite our commitment to affordability, our enthusiasm for innovation, creativity, and delivering exceptional results never wanes.

Beyond destination marketing, Eco Escape Travel’s founder, Jonny Bierman, has made a name for himself as a distinguished sustainable travel educator, speaker, and journalist, contributing to prestigious publications such as Vogue, Condé Nast Traveler, Lonely Planet, and the National Post, among others (click the links to explore his work). Jonny recently had the honour of sharing insights on his favourite destination globally as he co-authored the Lonely Planet guidebook for British Columbia and the Canadian Rockies. Our collaboration with leading travel publications enriches our expertise in content creation and strategy, grounded in a profound grasp of digital storytelling and engaging diverse audiences.

Our pillars guide content, decision making, partnerships, & business practices

ENVIRONMENTAL STEWARDSHIP is protecting the environment for those after you by implementing conservation and sustainable practices. It is committing to the protection and responsible use of the surroundings for future enjoyment.

ECOLOGICAL CONNECTION is immersion and engagement with land, water, flora or fauna in the environment. This is disconnecting to reconnect all while being responsible and conscious of the impact that is being made.

COMMUNITY EMPOWERMENT is having a direct socioeconomic impact on the community by diversifying, donating, or employing locals. Community Empowerment grows community leaders, is change leading, bold, and entrepreneurial.

CROSS-CULTURAL ENGAGEMENT is having a direct interaction with the culture you are visiting. You are learning from them, whether it be textile skills, about their history, or staying with a local family in a homestay. Cross-cultural engagement with another culture will have a lasting impact long after a trip.

Founder & Content Cultivator

Jonny Bierman is a dynamic destination marketer and an advocate for sustainable travel, blending his talents as a journalist, photographer, content creator, and marketer to spearhead Eco Escape Travel. With a knack for forging genuine connections between campaigns and brands, Jonny leads his team to consistently outpace the competition through innovative creative strategies that ensure his clients shine. Leveraging his extensive background in travel writing and photography, he works with his talented staff to skillfully craft campaigns that resonate from inception through to execution.

Jonny’s expertise in tourism and destination marketing is well-established. His academic journey in Tourism Management at Vancouver Island University laid the foundation for his deep dive into the sector. Since then, he has collaborated with Canada’s top destination marketing organizations at every level, contributing significantly to the national narrative.

At the heart of Jonny’s work is his commitment to sustainable travel. By combining his passion for eco-conscious exploration with his prowess in storytelling, Jonny unveils some of the most pivotal sustainable and regenerative travel narratives of our era, inspiring change and awareness through his written and visual content.